SONY KD43XF7596BAEP 43inch 4KHDR 400Hz X-reality pro Android

Prepare to be entertained
See how our latest 4K HDR and upscaling technologies combine with Android TV™ to give you gloriously detailed entertainment, whatever you watch.

Rediscover every detail in 4K
With 4K X-Reality PRO, images are upscaled closer to true 4K quality for remarkable clarity. The picture is sharpened and refined in real time, revealing extra detail in the books and architecture of the library.

Discover thrilling 4K HDR entertainment
This TV brings you the excitement of movies and games in 4K HDR. It handles a variety of HDR formats, including HDR10 and Hybrid Log-Gamma.

Just talk, a fun way to explore new worlds
Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV™ brings you movies and TV shows from apps or broadcast in an instant.

Made to listen
Your listening is as lifelike as your viewing. ClearAudio+ fine tunes TV sound for an immersive, emotionally enriching experience that seems to surround you. Hear music and dialogue with greater clarity and separation, whatever you’re watching.

A smarter way to enjoy your smartphone
Take all the things you love on your smartphone or USB drive and enjoy them in beautiful detail on your large screen TV. Smart Plug and Play lets you easily share videos, photos and music from multiple devices.

Designed to keep your focus on the picture
Maximise your space, minimise your cables. This slimline 4K HDR TV is edged in a narrow aluminium effect frame for beautiful looks, allowing it to blend into your living space easily. Clever cable management keeps wires secured and hidden at the front.