Sony 55" KD55A89BAEP OLED 4K Ultra HD Android - TV

The processor that brings the best out of OLED's beauty
The same powerful processor used to drive our 8K TVs precisely analyses image data to bring out the intense contrast of OLED with pure blacks, peak brightness and truly realistic pictures.

Boosting colour and contrast for extra depth and realism
See real-world colours, discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster, colour and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues, more depth, fine texture and the pure black contrast that only OLED can deliver.

Making colour and contrast more real
Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

Supreme resolution, whatever you’re watching
Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses and processes data to enrich 4K3 pictures with real world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures.

Reproduces a wider, more precise range of colours
By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.

Sound and picture in harmony - the screen is the speaker
By having the screen act as the speaker, sound and picture work perfectly together with sound coming from the right place on the screen for a more cinematic experience.

Sound from the screen, incredibly immersive
Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. With our Acoustic Surface Audio, the screen is the speaker. An innovative actuator behind the screen vibrates discreetly to create sound so what you hear comes from the place in the scene where the action is happening – dialogue from characters, engine noise from a car.4

Sound flows around you with Dolby Atmos®
Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.5

Enjoy multidimensional sound with S-Force Front Surround
Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.

Clearly hear voices
With Voice Zoom, you can hear human speech clearly without having to turn up the volume – ideal for news bulletins and documentaries.

Supreme pictures and sound, whatever the environment
Sit back and enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture and sound to your environment.

Brightness refined for your room
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This 4K OLED TV includes an embedded light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones, so you get the perfect view.

Sound tailored to your environment
Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This 4K Ultra HD TV detects objects and reproduces sound that’s enhanced and optimised to your room.

One slate design concept, incredibly thin
With our super slim one slate design, the screen meets the edge of the TV, immersing you in the picture without distraction.

Easy access, easy living
With easy access to all your favourite content, services and devices, our Android Smart TVs make life simpler.6

Just talk, a fun way to explore new worlds
Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this Android smart TV lets you enjoy movies and shows from apps or broadcast in an instant.78